Dec. 16, 2025
The Russian B2B sanitaryware market faces a new challenge: customers demand moisture-resistant finishes that look like solid stone yet can be installed in one day. This guide explains why artificial stone shower wall panels are becoming the only way towin commercial bathroom wall-panel tenders without sacrificing margin.

Construction of commercial showers (hotels, filling stations, sports clubs) grew 18 % in 2023 (Dom.RF). Traditional tile needs 3–4 days for laying and grouting, whereas solid-surface shower panels mount in a single pass onto a moisture-resistant frame. The dealer gains:
- labour-cost reduction of up to **650 ₽/m²;
- zero seams → no warranty claims;
- ability to sell a “tray + wall-module” set, raising the average ticket by 22 %.
Source: “Sanitaryware & Finishing 2023” report, Rosstat.
Since 2024 the Customs Union has levied a +7 % duty on Chinese PVC panels >2.5 m. To protect margins, Russian distributors are switching to European plants operating through Turkish FTZs. Verify that the supplier offers:
1. EAC certificate for moisture-resistant shower lining (EN 14411).
2. 40-ft container deliveries (≈ 1 800 m²) under your private label.
3. Payment terms 30 % deposit / 70 % after loading photo-report.
This preserves 11 % margin even when the yuan fluctuates.
Step 1. Pre-engineering: send the BIM model → receive solid-surface shower panels pre-cut with installation grooves.
Step 2. “Fit-to-size” delivery: each engineered-stone shower surround is labelled (A1, A2…) → crew installs 12 m² in 45 min.
Step 3. Final QC checklist: moisture-resistant joint filled with MS polymer, 24-hour water test video-recorded and handed to the client.
Result: the general contractor saves 4 days on the critical path and earns an acceleration bonus from the developer.
Task: refurbish 320 hotel showers within 90 calendar days. Supplier LLC “KamKor” offered 10 mm artificial-stone shower wall panels with factory hydrophobisation. Comparison:
- Porcelain tile 600×300 mm: 3 840 m² × (material 1 200 ₽ + labour 900 ₽) = 8.06 mln ₽.
- B2B bathroom wall cladding: 3 840 m² × (1 450 ₽ + 350 ₽) = 6.91 mln ₽.
Saving 1.15 mln ₽ + reduced room downtime → extra hotel revenue 4.1 mln ₽.
Source: AZIMUT Supply Day 2023 presentation.
Investment: purchase 1 000 m² wholesale shower wall boards = 1.45 mln ₽, logistics 120 k ₽, storage 30 k ₽.
Revenue: sale to end client 2.9 mln ₽.
Net profit: 1.3 mln ₽.
45-day turnover ROI: 89 %.
Add an on-site measurement + BIM cutting service and raise the selling price by 8 % without increasing purchase cost.
Moisture-resistant shower lining based on artificial-stone shower wall panels is no longer a trend—it is the new standard for Russian commercial bathroom wall panels. To receive the 2025 price list, samples and BIM library, email “RU B2B” to us. Let's win your next tender without extra cost. Email: info@kotabaths.com TEL: +86 150 1559 8670 WHATSAPP: +86 150 1588 9665
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